So, I have now officially graduated from the MSc Strategic Marketing course at Imperial College Business School. After nine months of working at a marketing agency, I finally got to go back to South Kensington and wear the (very impractical) robe! The ceremony was beautiful, held at the very impressive Royal Albert Hall, and it was fantastic to see some friends after what seemed like such a long time.
I want to talk about my experience at the Business School in order to help people who might be wondering whether to go for this masters. At this time of year, I think a lot of people will either be applying or will have received an offer already.
For me, it was a great year; I learned so much, loved what I was doing, and made amazing friends from all over the world. Before studying at Imperial I knew that I wanted to study marketing, but what I didn’t realise was how much I would learn about the subject. One of the best things about the course was how practical it was. If you enjoy essay-writing more than group projects, it isn’t for you! It really helped to prepare me for the world of work thanks to professors who are actually active in the marketing industry and many group projects and presentations. Unlike other masters that I had considered, this one was very up to date, focusing on digital marketing rather than outdated theories (don’t you worry, we did also study some old but essential theories of marketing!). We were also fortunate enough to have guest speakers visit us from brands like Google, Amazon and Magnum (everyone craved ice cream after that one).
I think I was much more prepared for job interviews after a year at the Business School. I definitely wouldn’t have landed a job in SEO without it! In fact, according to Imperial’s website, 98% of students on my course were employed after 6 months – that’s more than a lot of universities can say! The best thing about the course is really the students though; you get to meet people from different corners of the world, with many people moving from China, Thailand or the USA to study at Imperial.
I would be very happy to share some more tips for anyone considering the course. Feel free to get in touch!